Wild & Western

Menswear is tapping into rugged outdoor aesthetics this season

Drawing inspiration from the adventurous spirit of the American West, key pieces include cowboy boots, suede jackets, and denim shirts. Earthy tones like brown and tan dominate the colour palette, while thick, white cotton t-shirts and Western-style shirts complete the look. Fringe accents and durable fabrics give this trend a timeless, authentic feel. Whether you're heading into town or the great outdoors, this trend adds a bold, adventurous edge to your winter wardrobe.